Technical SEO and website auditing
Whether you are working with us on a website planning, design and build project, or you are looking for the expertise to be able to perform a technical SEO audit and implement the recommendations on a website constructed elsewhere, we can guide you.
Our technical SEO services can begin right at the start of the planning stage; we can help you create the correct architecture to be able to build your content around your SEO and paid search activities, so you launch your new website on the front foot.
We will also be discussing and setting up meaningful conversion tracking for you so that we are monitoring metrics that matter.
We support a broad range of clients from small businesses and e-commerce stores to national and international clients such as Armstrong and Mitie. We also have a proven track record of success, transforming underperforming websites and the businesses behind them.
Technical SEO audit elements
The following is not a completely exhaustive list, but some of the aspects we will include are:
- Individual page speed
- Thin content pages
- Inbound links
- Internal linking structure
- Page hierarchy
- Structured data
- Image optimisation
- Video optimisation
- Page optimisation including page titles, meta descriptions and other on-page elements
Once we have analysed your website, a report will be produced with a list of recommendations, organised into the highest priority issues first.
Because we have the in-house technical and coding expertise, we can then continue and fix any issues or perform any necessary restructuring and evidence the work back to you in a follow-up analysis and report. We will also be discussing and setting up meaningful conversion tracking for you so that we are monitoring metrics that matter.
Once we have carried out the technical recommendations from the SEO audit, we will set up a reporting structure and dashboards to monitor the fluctuations in keyword positions, organic traffic and most importantly, conversions from organic traffic.
We will also be monitoring improvements on pages that we previously highlighted as having poor performance indicators such as slow load speed, high bounce rates or low conversion rates.
Drop us a line to talk to us about technical SEO on your website.