Interflora billboard
Interflora van
Interflora signage
Interflora Luxury Collection

POP was placed on Interflora’s agency roster shortly after it rebranded and was involved in implementing a new identity across a broad range of key internal and consumer marketing pieces.

Relationship management

We also produced the marketing POS for the retail estate, including the product guides used within the florists shops as well as point of sale for the luxury and funeral ranges and co-branded materials for a joint range with Co-Operative Funeralcare.

As Interflora moved its retail estate to a brand-licensing scheme, POP created the campaign materials surrounding the move, including the key messaging and the design, copywriting and production of the introductory book.

POP is very quick to understand the complexities of our briefs, we are always delighted with the results

Retail Marketing Manager

Interflora and Co-op co-branded marketing
Interflora Stronger Futures booklet
Interflora Stronger Futures booklet
Interflora Mercury magazine
Interflora Mercury magazine
Interflora flower photography
Interflora product binder

What we did:

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